Greenbrier
- BY Gary Buck
- April 14th, 2011
In 2010, the Greenbrier Resort in White Sulphur Springs, WV was undergoing a dramatic revival under the direction of new owner, Jim Justice. After rescuing the iconic resort from bankruptcy, Justice was executing a multi-million-dollar redesign that included creating a new casino and bringing a PGA tour event to their world-class golf facilities. The Greenbrier hired Resort Technology Partners (RTP), the industry-leader in resort marketing, to create a new website to support their renovation efforts. RTP subcontracted me to create the UX strategy & design for the project and I happily joined their outstanding creative team.
- tagged: LinkedIn, RTP
- Category: CASE STUDIES
Walmart
- BY Gary Buck
- April 14th, 2011
By 2008, Walmart had expanded their retail empire around the world, placing superstores in several countries and acquiring large retail brands in others. Their global online presence, however, was inconsistent and disjointed, presenting an odd collection of disappointing customer experiences. They hired Deloitte Consulting to develop a new global e-commerce design that would utilize best practices and user-centric design, placed on top of a technology platform that could support this worldwide effort. Deloitte, in turn, hired me as their user experience (UX) lead and Ingredient as their visual design partner.
- tagged: Deloitte, Ingredient, LinkedIn
- Category: CASE STUDIES
Applied Materials
- BY Gary Buck
- November 2nd, 2009
In 2006, Deloitte hired me as their user experience (UX) lead for their Human Capital project with Applied Materials (AMAT) in Santa Clara, CA. Deloitte was engaged to facilitate a large-scale restructuring of Applied Materials’ Human Resources (HR) department, encompassed dramatic changes to organizational structure, governance, policies and procedures, messaging and all related interactive systems. The target audience was the global employees of AMAT, distributed across dozens of business entities in countries around the world.
- tagged: Deloitte
- Category: CASE STUDIES
Aimco
- BY Gary Buck
- November 1st, 2009
In 2007, the market for apartment rentals was not yet the hot ticket it became in the aftermath of the home mortgage crisis. Aimco, a real estate investment trust headquartered in Denver, desperately needed a complete overhaul of their websites to alleviate significant problems customers were having finding and renting their apartments.
- tagged: Deloitte, Ingredient
- Category: CASE STUDIES